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TOJ Trading

As I Am Long & Luxe Strengthening Shampoo 355ml | Grow Long, Strong Hair

Product Information

Grow stronger, longer, healthier hair with As I Am Long & Luxe Strengthening Shampoo (355ml / 12oz) — a gentle yet powerful cleanser designed to nourish your scalp and reinforce weak strands.

This strengthening shampoo is infused with Pomegranate, Passion Fruit, and Aloe Vera to boost moisture, improve tensile strength, and minimize breakage. Clinically proven results show 10% stronger hair, 47% less breakage, and 17% easier combing after just one wash.

Perfect for natural, curly, coily, and textured hair, this formula removes buildup without stripping moisture, leaving hair soft, manageable, and ready for styling.


🌿 Key Benefits

💪 Strengthens Hair – Fortifies strands from root to tip
💧 Gentle Cleansing – Removes buildup while retaining moisture
🪮 Easy Detangling – Reduces breakage and improves manageability
📈 Improves Hair Health – Boosts tensile strength and reduces shedding
🌱 Nourishes Scalp – Creates healthy environment for hair growth
✨ Preps Hair for Styling – Leaves hair soft and refreshed


💆♀️ How to Use

• Apply generous amount to wet hair
• Gently lather from scalp to ends
• Massage thoroughly
• Leave on for 5 minutes
• Rinse with warm water
• Repeat if necessary


🌸 Featured Ingredients

🍎 Pomegranate – Rich in antioxidants to strengthen hair
🍋 Passion Fruit – Vitamin C boosts collagen for resilience
🌿 Aloe Vera – Hydrates and soothes scalp
🧬 Hydrolyzed Proteins – Repairs weak strands
Caffeine & Biotin – Support healthy hair growth
💧 Glycerin – Locks in moisture


🧪 Ingredients

Aqua/Water/Eau, Aloe Barbadensis Leaf Juice, Disodium Cocoamphodipropionate, Trideceth-7 Carboxylic Acid, Disodium Laureth Sulfosuccinate, Cocamide MIPA, Polysorbate 20, Punica Granatum Fruit Juice, Passiflora Edulis Fruit Juice, Hydrolyzed Lupine Protein, Serenoa Serrulata Fruit Extract, Linum Usitatissimum (Linseed) Seed Extract, Melia Azadirachta Leaf Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Camellia Sinensis Leaf Extract, Betaine, Royal Jelly, Keratin, Hydrolyzed Keratin, Niacinamide, Phytosterols, Caffeine, Biotin, Glycerin, Trifolium Pratense Flower Extract, Equisetum Arvense Extract, Urtica Dioica Extract, Cola Acuminata Seed Extract, Piroctone Olamine, Polyquaternium-7, Polyquaternium-10, Phenoxyethanol, Caprylyl Glycol, Citric Acid, Fragrance, Sodium Benzoate, Tetrasodium EDTA, Red 33 (CI17200)


🏢 Brand

As I Am – Premium natural haircare brand trusted for nourishing and strengthening textured hair.

£12.99 GBP
Taxes included Authentic product
Imported & quality-checked before dispatch
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